
Freedom System Special!
Make Every Purchase Count!
Buy any Freedom System product and get the second one 50% off*
*Same or lower priced item from a non-discounted Freedom System range.
Offer valid from 04/24 to 04/28/2025. Offers cannot be combined.

BETTER TO BUY IN A SET!
Discover a wide range of makeup, skincare and accessory sets at an exceptional price.
Check out what we have prepared for you and choose your beauty must-haves.
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FREE DELIVERY WITH YOUR ORDER!
Buy over $79 / $109* and get free delivery at your doorstep. Combine your order with your mother, partner or a friend. It will help to achieve the minimum cart value and consider your purchase carefully.
*purchase over $109 applicable only for Alaska, Hawaii and Puerto Rico.
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Don't miss out on special offers!
Take a look at OFFERS page and find products discounted up to 70% off.
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AW24 Collection
This year's fall and winter are all about warm, neutral browns and bold shades in makeup that emphasize natural beauty and add definition. Eye makeup will be one of the key elements of styling this season. That's why we’ve created a palette of 6 perfectly matched matte eyeshadows, allowing you to create both a subtle, classic look and a more intense makeup style. Light beige shades serve as excellent base tones to even out the eyelid color and bring freshness to the eyes. Darker browns work great for eye contouring, adding depth to your makeup.
We recommend accentuating the lips with the Velvet Define lip pencil, which combines the features of a lip liner and lipstick. Available in 4 trendy shades: 67 - light nude, 68 - creamy cappuccino, 69 - dusty rosewood, 70 - blushing brown, it allows for experimenting with lip makeup intensity. The new elegant design of the Velvet Define pencil packaging perfectly complements the collection’s vibe.
The Fall-Winter 2024/2025 collection offers neutral shades in a trendy rendition. Each product has been carefully selected to highlight natural beauty and add a fashionable touch to your makeup routine.